Tank Graffiti Rolls Through Towns

World of Tanks Blitz launches a massive marketing campaign: a cross-country tank road trip!

Wargaming is taking a decommissioned, graffiti-covered tank on a journey across the United States to celebrate its recent collaboration with Deadmau5. The tank, which made a timely appearance at The Game Awards in Los Angeles, is a fully street-legal promotional vehicle.

Spotting the vibrant tank and snapping a photo entered fans into a contest to win exclusive merchandise.

The Deadmau5 and World of Tanks Blitz collaboration is now live, offering players the chance to acquire the exclusive Mau5tank—a tank decked out with lights, speakers, and music. The event also includes themed quests, camos, and cosmetic items.

The playful marketing stunt highlights the game's embrace of gamification. While some serious military simulation enthusiasts might disapprove, the campaign is undeniably fun and harmless. It's certainly not the first time a company has used such a tactic—breweries, for example, have employed similar strategies. But for fans of the game and heavy metal enthusiasts alike, seeing a real tank cruising through the neighborhood is a unique and memorable experience.

Ready to join the battle? Check out our list of current World of Tanks Blitz promo codes for a head start!