DownloadDiscover beauty for every eye, lip, and face! Join our Beauty Squad to unlock fantastic rewards and surprise drops throughout the season.
Welcome to the e.l.f. beauty-verse! Explore a curated collection of must-have beauty products, from viral lip oils to high-performing skincare, all within an amazing app experience.
Unleash your inner glow. This is your hub to shop, share, and explore your favorite e.l.f. products. Discover new makeup and skincare must-haves with features like Virtual Try-On, Concealer and Foundation Shade Matching, and Shoppable Stories.
Join Our e.l.f. Beauty Squad Rewards Program
Our FREE loyalty program offers multiple ways to earn points redeemable for free products and other amazing rewards. Beauty Squad perks include:
- Earn points ANYWHERE you shop by uploading your receipts to the app.
- Redeem points for free products, discounts on future purchases, or gift cards to your favorite stores and restaurants (Chipotle, Target, Ulta, Amazon, Walmart, and more).
- Enjoy early access to the latest drops and sales.
- Receive a free gift and double points during your birthday month.
- Gain exclusive access to members-only content, such as our Hot as e.l.f. chart and Squad Sign quiz.*
- Level up your tier for even more exclusive perks, including free shipping for Icon members.
Extra Beauty, Without the Extra Cost
Get instant access to e.l.f.'s weekly ads, gifts with purchase, and special offers on makeup and skincare.
e.l.f. Shoppable Stories
Stay updated on the latest product launches and discover new holy grail items.
Find Your Perfect Shade with Virtual Try-On
Virtually try on your favorite products and find your perfect shade matches.
Swipe to Like
Swipe right on the makeup you love using our beauty app. Discover and explore your favorite clean beauty products with our “Swipe to Like” feature and build your wishlist.
Instant In-Store Help
Use the barcode scanner at your favorite retailers to virtually try on shades, view tutorials, and learn about ingredients.
Stay Informed
Opt in for push and in-app notifications to be the first to know about exclusive e.l.f. offers, new arrivals, and upcoming sales.
Track Your e.l.f. Orders
Review your order history and track your deliveries. Use the store locator to find the nearest store carrying e.l.f. clean makeup and skincare products.
Share the e.l.f. Love
Share your favorite makeup and skincare products and looks directly from the product page or virtual try-on page.
elf UP! Stay updated on Roblox's dynamic tycoon adventure—where you can unleash your creativity as a changemaker and become a force for good in the world!
e.l.f. makes the best of beauty accessible to everyone. Download the app and join us!
