The H&M app: Your ultimate fashion companion! Shop effortlessly, stay on-trend, and discover new styles – all in one place.
Access our fashion feed anytime, anywhere. Get instant updates, track orders, and use your own photos to find similar items using our innovative VISUAL SEARCH. Get inspired by fashion lovers worldwide!
Imagine browsing our feed and experiencing it live. Sounds amazing? Read on!
The app is your in-store shopping assistant too. Can't find your size? Use SCAN & FIND – simply scan the price tag to check availability in other sizes and colors.
Spotted something you love? Our VISUAL SEARCH lets you use your photos or screenshots to find similar items in stock. It identifies patterns, colors, and styles to suggest matches.
Save your favorite items with a simple tap of the HEART ICON.
Stay ahead of the curve with PUSH NOTIFICATIONS! Be the first to know about new designer collections, special offers, and events.
Download the H&M app today and experience seamless shopping!
By downloading the H&M app, your data will be processed according to our Privacy Notice. Visit hm.com for details.