
The Coalition, developer of the Gears of War franchise, has seemingly purged the official Gears of War YouTube and Twitch channels, leaving behind only a handful of videos. This surprising move follows the recent unveiling of Gears of War: E-Day, a prequel set fourteen years before the original game, which aims to revitalize the franchise's horror roots.
The Gears of War: E-Day reveal trailer, along with a 2020 fan-made video compilation, are the sole survivors on the YouTube channel. This near-complete deletion of the channel's content, including iconic trailers, developer streams, and esports archives, has sparked speculation among fans.
The timing suggests a strategic attempt to create a clean slate for E-Day, which is slated for a 2025 release. The prequel's return to the origins of Emergence Day, featuring Marcus and Dom, could explain this drastic action. The Coalition may be aiming for a fresh start, effectively erasing past content to focus attention on the new title.
While the videos might be archived rather than permanently deleted, fans currently seeking older content will need to search alternative sources on YouTube. While game trailers are widely available, locating developer streams and esports archives may prove more challenging. The absence of this historical content, however, is a disappointment for long-time fans who cherished the archived materials. The subtle homage to the original Gears of War trailer's use of Gary Jules' "Mad World" in the E-Day trailer further highlights the significance of the older content to the franchise's history and identity.