Mo.co by Supercell earns $2.5M in under a month

Supercell's upcoming millennial monster-hunting multiplayer game, Mo.co, has already proven to be a major hit even before its official release. The game has generated an impressive $2.5 million in revenue since its soft launch, according to recent estimates compiled by Pocketgamer.biz.

For those unfamiliar with Mo.co, it's a unique blend of a modern millennial social gaming platform and the popular Monster Hunter genre. Players take on the role of a stylish part-time hunter tasked with taking down various evil invaders from beyond through contracts.

The early revenue spike can be attributed to the game's array of cosmetics and other in-game goodies. However, after reaching this high, the revenue quickly dropped. This could be due to the limited content available during the invite-led soft launch phase, rather than a sign of impending doom.

Superstitious cellIt's worth noting that Supercell has a history of managing its business unconventionally and ruthlessly. The company focuses its team's efforts on the most promising titles, often canceling others before launch. This approach has led to successful releases like Brawl Stars and Squad Busters, but also resulted in the cancellation of promising games like Flood Rush and Everdale.

The question remains whether Mo.co will follow the same path. Given its initial success, Supercell may monitor how new content impacts player spending. If positive, we might soon see Mo.co available on major storefronts.

While Mo.co is currently in a closed state, if you're eager to stay ahead of the game, why not explore our top feature, "Ahead of the Game," for great early access mobile games you can play right now?